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What is Keyword Proximity in SEO?


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What is Keyword Proximity in SEO?

Keyword proximity in SEO refers to how close together keywords are to one another, or to another element on the website. There is a real art to nailing down keyword proximity within a body of text. The goal really isn’t to have all of your keywords within a close proximity, but it definitely is something to consider. One common piece of advice you will find is that the closer your key phrase is together within a piece of content, the more relevant that page might be Googlebot for that particular keyword or key phrase.

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The keyword proximity refers to the distance between the search term's individual keywords. For example: a website contains the keywords that make up the search term “dentist Boston implant” in the heading “Your professional dentist in Boston; dental practice for minimally invasive implants”.


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