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Topics - 1Social Media

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Search Engine Optimization / Get traffic from facebook.
« on: August 19, 2010, 09:24:10 PM »
Despite the growing interest in Facebook, Facebook Connect as a way to integrate facebook identity and sharing features on any site around the web, one of the untold stories about sharing on facebook is the simple power of the facebook Share button.Facebook looks for a title, description, and thumbnail image to pull into the feed story. While facebook will always try to find this for any shared link, you can actually specify this copy for the facebook crawler if you want to have more control over the copy or images that show up in facebook.Facebook gives you the option to explicitly specify which image shows up next to content your users share. Facebook  also makes it possible to add metadata to your page to make audio and video sharing more powerful.

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General Marketing / Android Gains More Market share than Blackberry
« on: August 10, 2010, 01:19:11 AM »
Android has finally pawned one of their most veteran rivals by huge margin and now they are on a continuous move to gain more market share than ever before. Their next rival now is none other than Apple iPhone but they would have to do a lot better to even come close to them in competition.

There are several reasons which provide a fine class of discrimination between Apple iPhone and Android phones. Android being the open source platform has granted the application developers full access and authority to modify the code to any extent they want to, and developers do take great advantages of it.

Apple on the other hand doesn’t grant such freedom to its software developers and restricts them in many ways. They are given access to limited API only and they have to manage within the defined limits. This leads to less innovative products but more sales and revenue generating capabilities, as their whole platform is completely commercialized. Android platform however, has failed to attract major developers and despite of having awesome development capabilities, they have failed to create a market like iTunes that offers quality products to their customers.

More apps are finding their way everyday to the market from both platforms and war is still on and pretty much indecisive. iPhone is leading though with a big margin but Android can’t said to be lagging behind, as they successfully managed to secure the second spot in the World’s mobile application market. Other platforms like Symbian and Blackberry are still in blues and losing their market share rapidly.
Let’s see what happens in future and who leads the market ultimately.

3
So you had a good, respectable search engine rank in Google or any other search engine but now it has dropped significantly and you are after the reasons why it has happened. Now there could be zillions of reasons behind this, no specific way to define what could be the problem or how to fix it. In this thread, we are discussing some major points.

Low Frequency Post
You have lowered your posting frequency or the number of times you update your website or portal. Google prefers those websites and pages which are updated regularly, as this is an indication that a blog is up-to-date with the latest information. More you update your portal, better would be its ranking

Low Quality of Content
The quality of the content that you are posting on your portal is not up to the mark. Due to this, people are not visiting your domain and you are not getting any backlinks from any website or blog, nor are people sharing your blog posts on their online social networks. This could also be the result for your low rank in search engines.

Bad CMS
Your content management system (CMS) has not all the pre-requisites that optimize a website for better ranking in search engine results. Carefully choose a CMS while starting your portal. If you were on the same CMS since the beginning and your ranking has dropped on that very CMS from something better, then one of the possibilities might be that you have added some custom plug-in that may have caused that.

Linking Back to Black Listed Websites
Google has blacklisted some websites for their inappropriate content or malware which may harm someone or intrude in their privacy. If you linkback to them through any advertising scheme or something similar, chances are that you will lose your search engine ranking.

These are some of the major points that we have discussed here, there could be countless other reasons behind this.

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Link Development / How to Get BackLinks from Blogs?
« on: July 29, 2010, 03:45:51 AM »
Getting backlinks from various blogs and websites is pretty easy and comes in handy most of the times while trying to score a better Page Rank (PR) from Google. Earning backlinks should not be the major concern while trying to improve PR; instead what should be the concern is how to get backlinks from high PR blogs or websites.

The reason for this is that one backlink from a high PR website is far better than 50 backlinks from low ranking websites, as it won’t count much for a search engine. Blogs or websites generally would provide backlink to you when they see some good content on your blog, worthy enough to be shared on their own website. When they do, they will post link from your blog or website on account of acknowledgment that this content was taken from here. Google considers those links valuable as it means that the content available on that site must be good because it was referred by someone else and therefore, Google would improve your ranking in their search engine. More backlinks would further improve your search result ranking and are better for driving more traffic to your website.
There are two ways of earning backlinks from different blogs and websites. The first one is through paid advertisement or link exchange; you pay someone to put your link on their website or do an agreement with someone to share their link on your website in exchange of the same thing on their domain. Both of these methods would earn you authentic backlinks.

The second method is considered the best one and yet the most effective, and that is to write and post quality content on your website. Once you do that, several blogs and website would automatically link back to you, and you will get considerably good amount of traffic from those websites. Not to mention social bookmarking which these days is considered the best way to drive traffic to a website or blog.

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Google / How to Create Backlinks for Google?
« on: July 29, 2010, 03:44:20 AM »
If you write quality content that is appreciated by several citizens of Internet, then there is a very good chance that they will share that article on different Social Networks, or might also mention it in their website. When they do, you will get a backlink from that domain in which your post was mentioned.
Such backlinks help a lot to drive more traffic to your website and improve your Page Rank in Google.

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As a major portion of traffic one can get from search engines is Google, you need to target whats hot on Google and look for the keywords that could promote your website on search engine results. You can look up for the trends at trends.Google.com to see whats the most hot topic that people are currently searching for on Google.

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