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Author Topic: How can Local SEO Benefit Your Business?  (Read 774 times)

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Offline webpro

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How can Local SEO Benefit Your Business?
« on: August 16, 2016, 03:34:52 AM »
Hello friends,

How can Local SEO Benefit Your Business?

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How can Local SEO Benefit Your Business?
« on: August 16, 2016, 03:34:52 AM »

Offline Randy

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Re: How can Local SEO Benefit Your Business?
« Reply #1 on: August 18, 2016, 11:40:33 PM »
64% of local customers use online search engines and directories as their main way to find local business; only 28% of people use old paper directories as their preferred source of local information.

Offline Clarke87

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Re: How can Local SEO Benefit Your Business?
« Reply #2 on: August 22, 2016, 04:10:01 AM »
When your website is found in the local search terms, then users tend to click more times than the other websites which consequently increase the visibility of your business.

Offline jacksonstuart22

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Re: How can Local SEO Benefit Your Business?
« Reply #3 on: August 25, 2016, 01:25:22 AM »
One of the local ranking signals that helps search engines identify you as a local business is the inclusion of NAP (Name, Address and Phone Number) details throughout your site. You need to ensure that the data is 100 percent accurate as this is the exact data that will be used for future citations of your business on other sites. Your NAP/contact information must be prominently placed on your site; moreover, it must be placed in an indexable HTML text format and not as a graphic. Placing the NAP on all relevant pages or on the footer of your site is a good on-page SEO practice.

Offline varunroy

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Re: How can Local SEO Benefit Your Business?
« Reply #4 on: December 16, 2017, 12:29:51 AM »
Local seo helps the website to rank easily and getting the local customers. It's really easy than targeting to international or globally.

Offline RuskinF

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Re: How can Local SEO Benefit Your Business?
« Reply #5 on: July 20, 2020, 05:19:44 AM »
Below are 11 reasons a Local SEO strategy can help you attract new customers. You can also check out the Local Search Ranking Factors to see what some of the top Local SEO’s think about driving traffic.

Local Search is highly targeted and timely
People search local to find a business, product or service. Your business needs to be visible when potential customers are searching. This is because….
60% of consumers who performed a local search on their smartphones visited a store within a day.
Mobile searches continue to grow
Mobile search began to overtake desktop search in 2013 and the trend continues today. Here is a chart based on 2016 data: https://www.stonetemple.com/wp-content/uploads/2017/04/aggregate-total-visits-desktop-vs-mobile-768×466.jpg
Local Search has a terrific ROI
Local SEO has minimal wasted exposure compared to traditional advertising. Think of TV, Radio, or newspapers ads. These ads are shown when customers are typically not searching for the product, service or business. With Local SEO, your business is in front of customers precisley when they are searching.
Local is still an untapped market
In Q1 of 2017, local knowledge engine, Yext, filed for IPO and stated, “we estimate that there are currently 100 million potential business locations and points of interest in the world that could benefit from our platform..”. Even if that number is overstated, the number of potential businesses who have yet to dig into Local is huge.
Most of Local SEO is inexpensive
Compared to traditional advertising, Local SEO is a minimal monthly investment. Great exposure and results can be attained with as little as $500 per month.
Reviews are critical
According to a recent Brightlocal survey, 97% of consumers read online reviews for local businesses, and consumers read an average of 7 reviews before trusting a business. That’s huge!
You have to be there
The algorithms are highly effective at determining user location
The Search Engines have become extremely effective at determining where users are searching from. By using IP information from your desktop/laptop, and GPS data from your phone, the search engines can pinpoint a user location to within a few feet.
The 3 pack shows in 93% of searches with local intent
You have to be visible
50% of local-mobile searchers are looking for business information such as address, phone number, website, driving directions or reviews.
78% of local-mobile searches end in an offline purchase

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Re: How can Local SEO Benefit Your Business?
« Reply #5 on: July 20, 2020, 05:19:44 AM »